Landing Page Tuning
Landing page design, landing page testing, landing page optimization
What's Landing Page Tuning?
What we call Landing Page Tuning, is the entire process including the design, optimization, testing and refining (fine-tuning) of your landing page.
From the first consultation until the first conversion, we stand by your side and use our know-how to help you reach your conversion goals.
Landing Page Tuning is an on-going process and not just a one-time action.
As the Web becomes more and more saturated, more specific solutions are necessary to stand out from the crowd.
Landing page types
A landing page can be
- a subpage of your corporate website
- a microsite that's either a subpage of your corporate site designed for a specific call-to-action, or a stand-alone website of more than one page, hosted on a sub-domain of your corporate site
- a stand-alone web page, hosted under an individual domain, specifically designed to fulfill a single conversion goal.
The goal of any of these landing page types should be some kind of a conversion, according to your business goals.
Conversion types
Depending on the subject of your landing page, a conversion may be a
- purchase/sale
- signup
- page view
- lead (directing users to another website)
How can we help you acquire new customers on the Web?
What can we do for you?
Consulting
We can help you clarify your site's goals and set an action agenda.
Landing page design
Usability questions, optimization for search engines, etc.
Landing page testing
Creating different versions of a landing page and testing their performance.
Landing page optimization
According to the landing page tests, we change what needs to be changed on your site and we keep doing it until your ROI skyrockets.